Smart Packaging
Our fully integrated and connected packaging solution enable a logistic optimization and turns products into a platform to directly engage consumers.
How it works
HumidifGroup smart packaging solution combines NFC tags, our software platform and 30 years experience designing and producing packaging products.
ENABLE PRODUCT PACKAGING & LABELS
Our packaging creations include special NFC and UHF tags, offering ad hoc and creative solutions.
DIGITAL EXPERIENCES
We help our customers to engage consumers across mobile devices with web dynamic experiences made in the HGStudio.
SOFTWARE
HGtag@ platform connects our smart products to digital solutions.
BACK OFFICE DASHBOARD
Real time analytics to measure pre and post sale actions, and assign content by product, location, time, device and more.
Benefits
The NFC integrated in our packaging offers enormous benefits for both the brand and the final consumer. Bringing companies and consumers together.
CONNECT
Create a non-disruptive media channel from existing from-factors.
ANALYZE
Measure customer engagement before and after purchase.
INFORM
Tell your brand and product story, and engage consumers with elevated experiences that express your rich heritage.
LAWS & REGULATION
Avoid the noise and regulation of traditional channels.
ENGAGE
Improve the customer experience by delivering personalized content and extend your relationship beyond the sale and offer more to loyal buyers.
BRAND PROTECTION
Protect your brand and consumers against the ever-growing counterfeit market, and instill confidence in the authenticity of products.
DIFFERENTIATE YOUR BRAND
Stand out on crowded shelves and connect with consumers through smart packaging.
INCREASE SALES AND LIFETIME VALUE
New product commerce opportunities, creating a brand platform to grow post-purchase engagement and encourage direct sales.
Features and experiences
Our software includes multiple applications that our clients can integrate into their digital experiences.
PRODUCT AUTHENTICATION
This feature will allow consumers to confirm and validate product authentication.
COMPANY NEWS
This feature will allow to include in the dynamic web, with or without expiring date, timely information of the company such as a new brand launch, events, etc.
EXCLUSIVE OFFERS
This feature allows you to activate an offer, with or without expiring date, of a product already displayed and located on the shelf in the dynamic website.
NEAR SMOKE LOCATION
Find your nearest smoking location with this feature. This will allow the customer to locate a nearby location that allows smoking.
CUSTOMER LOYALTY PROGRAM
Add and create a customer loyalty program. Continued engagement extending your relationship beyond the sale and offer loyal buyers much more.
CUSTOMER FEEDBACK & REVIEW
This feature will allow customers to review, rate and/or give their own recommendations about the product.
SECURED PACKAGING
This feature will allow the client to confirm that their original packaging has not been opened while in route to the desired end location or retail store.
ENHACED INFORMATION
This feature highlights delivers information directly from your brand to the end consumer conveniently and efficiently, the right message at the right time.
PRODUCT RECOMMENDATION, HOW-TO GUIDE, CARE AND SERVICE INFO
Use this feature to offer the customer relevant information on how to mantain and use the product, as well as to communicate with them to solve any issue they might come up.
DASHBOARD & CONTROL PANEL
All the features and their content can be handled and analyzed by our customers through their custom back office.
INTERACTIVE CONTENT
This feature will allow the customers to interact with dynamic and exclusive web such as videos, augmented reality, etc.
SOCIAL MEDIA INTEGRATION
This feature will allow end consumers to access the brand's social networks.
LOGISTIC INTEGRATION
This tool allows logistical control by managing the UHF tags. Our customers will be able to control your inventory in real time and track and trace their products.
TAP TO RE-ORDER
This feature will allow end consumers to buy the product again by accessing the online store of the manufacturer or distributor.
PAIRING PANEL
This feature allows to offer the customer pairing options. You can give your customer the chance to add and share, in their social media profiles, their selected pairing features.
HGTAG APP
Our existing NFC scan native app, connect the smart products with the online platform. Available for iOS and Android.
Ready for your smart packaging initiative?
Our fully integrated connected packaging solution provides brand protection and turns products into a platform to directly engage consumers. Get in touch to speak with our experts, we are ready for your next big initiative.